“Breathe” is a song by Scottish singer Midge Ure released March 22, 1996, as the first single from his album Breathe. The song was written by Midge Ure and produced by Richard Feldman. It was made particularly famous by its use in a popular television advertising campaign of the Swatch, two years after its actual publication, which has revived the fortunes of both the commercial track of the disc in which was contained